With the explosion of platforms in the new digital age of media and entertainment and the speed at which business is done, the entire ecosystem has become very complex with an increasing demand on all players.
Some of the key challenges include:
- Increasing volume of relationships and contracts
- Increasing number of performance and sales data
- Shifting of audiences
- Diversity of information
- Explosion of devices
- Reporting complexities
Mediamorph lies at the center of the media and entertainment ecosystem. All major Hollywood studios, leading television networks and the largest video service operators use Mediamorph to better measure, understand and future-proof their businesses in a rapidly changing environment. We do this through our industry leading cloud-based platform and data management services help studios, networks, and operators manage contracts, rights, and title avails, track content performance, and calculate royalties.