Optimize Your Content Value

Top 3 Things to Do Right Now to Successfully Optimize Your Content Value

September 20, 2018 Monetize Your Media Series 0 Comment

“Rights Management” vs “Content Value Management” For the past decade, global media companies have responded to the rapid increase in the volume and complexity of the entertainment landscape by investing heavily in both off-the-shelf and home grown Rights Management solutions. It has become an industry-wide challenge to track and classify […]

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Don’t Get Stuck in the 1990s: Design a Better Online Video Store (Part 2 of 2)

July 25, 2018 Monetize Your Media Series 0 Comment

When you compare the online video purchasing experience to any other type of e-commerce transaction, video stores aren’t doing so well. They make it hard for customers to find personalized content, don’t reward good customers, aren’t able to offer sales or incentives and don’t even make it easy for a […]

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Don’t Get Stuck in the 1990s: Design a Better Online Video Store (Part 1 of 2)

Monetize Your Media Series 0 Comment

Back in the “dark ages” of the 1970s, television had a handful of channels; new movie releases had to be seen in a theater, and only at the end of the decade did VHS and Betamax battle it out to bring more home viewing and time-shifting options. Today’s home entertainment […]

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