The video ecosystem is getting more complex, so managing licenses manually is becoming impractical. Learn how publishers and broadcasters are turning to automation to solve the problem.
CEO Rob Gardos in M & E
The tectonic shifts occurring in the M&E industry, particularly with video content across digital distribution relationships, are sending shockwaves through the content value chain. Unprecedented M&A activity, coupled with the rapid adoption and proliferation of SVOD services, OTT systems and new business models, is creating demand for more agile and adaptive technologies to understand and capitalize on the opportunities presented by these developments. Not surprisingly, legacy on-premises systems are not up to the job, and even newer, cloud-based solutions must adapt continuously to stay on top of a rapidly changing industry. 2018 is the year of automation and adaptive distribution. Is blockchain the catalyst that drives the industry forward, or a shiny new distraction that will impede innovation?
Retail and Technology Veteran Joins Executive Leadership Team
New York, NY (MARCH 28, 2018)— Mediamorph announced today that Jerry Inman has joined the company as Chief Marketing Officer and a member of the executive leadership team. Inman is responsible for evolving and executing an integrated global marketing strategy, brand storytelling, driving increased awareness, digital initiatives and building progressive programs to deepen customer relationships.