Mediamorph solution improves visibility and control of contract and content management in order to maximize revenues and lower costs
NEW YORK— August 30, 2017 - Altibox, a European pioneer of IP-based premium TV services, has implemented Mediamorph’s leading cloud-based platform to power the VOD Value Chain for its current and next-generation TV on-demand services (TVOD, EST, and SVOD). Altibox provides TV services to more than a million viewers and was looking for a solution to manage its storefront content and costs more effectively.
Manual processes to manage the supply chain simply can’t keep up given the growth in viewers, contract complexity, titles, user devices, and platforms. Mediamorph’s suite of products streamline the end-to-end content flow for Altibox -- from receiving titles and rights from content owners and 3rd party vendors, to pushing content to its storefront to calculating supplier settlement payments.
“The rapid adoption of our service has been tremendous, but to get us to the next level of growth, we needed to look at those areas that were holding us back,” said Hans-Bjarne Solheim, Head of Content and Product Strategy at Altibox. “The Mediamorph platform, which stood apart from other industry solutions, provides us the insight and control needed to meet our growth and revenue goals.”
Altibox has deployed several Mediamorph modules: Connect Data Management, Digital Deals, Offer Management, Digital Supplier Payments, and Analytics. The integrated modules serve as the core data engine to Altibox’s content flows, streamlining the video supply chain and connecting to all of their critical TV platforms.
“We are excited to be working with Altibox to help evolve their next-generation TV service,” said Rob Gardos, CEO of Mediamorph. “Digital TV offerings have hit an inflection point, where management via spreadsheet and manual processes simply can’t keep up. Mediamorph’s platform helps Altibox maximize revenues and control costs as it continues to scale its business.”
Altibox has delivered internet, TV and telephony services over fiber-optic cable since 2002. The company currently has 140 employees working in Stavanger, Norway. 40 partners in Norway and Denmark deliver Altibox fiber based services to more than 470.000 private customers. The national and independent EPSI survey shows that Altibox have the most satisfied broadband and TV customers in Norway seven years in a row. This summer Altibox started launching its next-generation 4K UHD TV on-demand service (TVOD, EST, and SVOD).
Mediamorph services the Media & Entertainment industry by enabling customers to get the most value from their content. Mediamorph’s cloud-based software helps its customers manage their content contracts, rights, financials and supply chain to optimize content usage, maximize content revenues and control content costs. All major Hollywood studios, leading television networks and the largest video service operators rely on the Mediamorph platform.