Mediamorph, a cloud-based enterprise software company specializing in products that help media and entertainment clients get the most value from their content, announced today that Cinedigm, the nation’s leading content distributor, will utilize Mediamorph’s award-winning platform to track the performance of its content assets across global digital platforms.
New York – Ellation, Inc., a transformative media company and home of industry-leading platforms Crunchyroll and VRV, has selected Mediamorph’s award-winning platform to improve management, visibility and control of its vast catalog of content rights and associated contracts. With 25,000+ titles across Crunchyroll and VRV, Ellation creates content experiences for more than 20 million registered users and over one million paid subscribers across both brands.
White paper abstract: In just a few short years, VOD platforms have seen their content catalogs rise rapidly from 2X to 50X the volume. This explosion of content and the ability to manage rights and the fulfillment process are creating greater complexities. At the same time, the expectations of customers and business partners continue to increase. While great strides have been made thus far, a major effort is required by the industry to help content and distribution partners gain more control of this tsunami of content in order to maximize both revenue and market share.
Sophisticated contract and financial-management solution will remove labor-intensive processes, improve visibility and increase accuracy for an ever more flexible and customer friendly range of TV offerings